Gateway SEM Control Tower

Gateway Hotels | SEM Governance Demo

CM
Dashboard / Work Queue / GW-CORP-SEM-2026-0011

Gateway Brand Search Defence

GW-CORP-SEM-2026-0011 · Corporate Pool · Corporate Budget

Wrike Screen

Status

Live

Stage

Live

Objective

Protect brand demand

Flight Dates

2026-04-01 → 2027-03-31

Source Market

Pan India

Priority

High

Requested Budget

₹15.00 L

Approved Budget

₹15.00 L

Spend to Date

₹12.50 L

Remaining

₹2.50 L

Current Owner

Media Team

Approver

Corporate Marketing

SLA Due

2026-12-31

Last Updated

2026-08-16

Live

Live — Performance Summary

Read-only live performance snapshot.

Spend to Date

₹12.50 L

Revenue

₹91.00 L

ROAS

7.3x

Bookings

690

Workflow Timeline

  1. Draft

    Approved

    Owner: Hotel User · 2026-06-10 · Cleared without exceptions.

  2. Submitted

    Approved

    Owner: Hotel User · 2026-06-11 · Cleared without exceptions.

  3. Commercial Review

    Approved

    Owner: Corporate Marketing · 2026-06-12 · Cleared without exceptions.

  4. Media Planning

    Approved

    Owner: Media Team · 2026-06-13 · Cleared without exceptions.

  5. Budget Approval

    Approved

    Owner: Corporate Marketing · 2026-06-14 · Cleared without exceptions.

  6. Creative Development

    Approved

    Owner: Media Team · 2026-06-15 · Cleared without exceptions.

  7. Brand Approval

    Approved

    Owner: Brand Approver · 2026-06-16 · Cleared without exceptions.

  8. Campaign Setup

    Approved

    Owner: Media Team · 2026-06-17 · Cleared without exceptions.

  9. QA

    Approved

    Owner: Media Team · 2026-06-18 · Cleared without exceptions.

  10. Ready to Launch

    Approved

    Owner: Media Team · 2026-06-19 · Cleared without exceptions.

  11. Live

    In Review

    Owner: Media Team · In progress · Awaiting action.

  12. Optimization

    Draft

    Owner: Media Team · Not started

  13. Completed

    Draft

    Owner: Corporate Marketing · Not started

Activity / History

    No history recorded yet.